Privacy Policy

This Privacy Policy explains how E‑Yay Consulting (a trading name, referred to below as "E‑Yay", "we", "us", or "our") collects and uses personal data when you visit e-yay.com, contact us, subscribe to communications, enquire about or buy a course, or engage us for consulting services.

Data controller

E‑Yay Consulting (trading name)

Email

privacy@e-yay.com

Website

e-yay.com

We are the controller of personal data processed for our own website, marketing, course, prospect, and business-administration purposes. Where we process personal data solely on behalf of a consulting client, that client may be the controller and we may act as its processor. In those cases, the applicable client contract and data-processing terms apply.

Depending on how you interact with us, we may collect:

• Contact and enquiry data: Name, email address, phone number, company name, job title, country, message content, and other information you choose to provide.
• Professional and client relationship data: Business information, project details, meeting notes, proposals, contracts, invoices, communications, and feedback.
• Course and marketing data: Name, email address, chosen course or topic, subscription preferences, event registrations, engagement with emails, and purchase-related records where applicable.
• Website and technical data: IP address, browser/device information, approximate location, pages viewed, referring pages, and interaction or event data generated through cookies and similar technologies, where enabled and permitted.
• Social-media data: Information you provide when contacting us through social networks or engaging with our content, subject to the relevant platform's own privacy terms.
• Sensitive or high-risk business data: In limited cases, data supplied by a consulting client or accessed during a project, which may include employee, customer, financial, identity, or other sensitive information. We process this only where necessary for agreed services, subject to appropriate contractual, security, and data-protection arrangements.

Please do not send special-category personal data or other highly sensitive information through a general website contact form unless we have specifically asked you to do so and an appropriate secure method has been agreed.

We use personal data only where we have a lawful basis to do so.

Where we rely on consent, you may withdraw it at any time. Withdrawal does not affect processing carried out before withdrawal.

We may send marketing communications about E‑Yay's consulting services, courses, events, insights, and relevant updates.

• B2C subscribers: We will use consent where required for marketing emails.
• Business contacts: We may contact professional contacts about relevant B2B services where permitted by applicable law, always giving a clear opportunity to opt out.
• Unsubscribe: Every marketing email includes an unsubscribe link. You can also ask us to stop marketing by emailing privacy@e-yay.com.

We do not sell personal data.

We use cookies and similar technologies as described in this section and through our cookie banner and cookie settings.

Strictly necessary technologies may be used to operate, secure, and remember essential website functions. Analytics, session-recording, functional, and marketing technologies will be used only where enabled and, where required, after you have given valid consent through our cookie banner or preferences tool.

We may share data with trusted providers where necessary to operate our business and deliver services, such as:

• —Website hosting, website-builder, and infrastructure providers, including Lovable where it provides or supports the website.
• —Email, newsletter, calendar, form, CRM, project-management, and communications providers.
• —Analytics, consent-management, advertising, social-media, and tracking providers, but only where enabled and permitted.
• —Professional advisers, accountants, insurers (if applicable), banks, payment providers, and legal advisers.
• —Approved subcontractors, freelancers, specialists, and delivery partners who need access to perform agreed services and are subject to appropriate confidentiality and data-protection obligations.
• —Public authorities, regulators, courts, or law-enforcement bodies where disclosure is legally required or necessary to protect rights, safety, or property.

We require service providers to handle personal data appropriately and only for permitted purposes.

Some providers may process personal data outside Malta or the European Economic Area (EEA). Where this happens, we will use appropriate safeguards required by applicable data-protection law, such as an adequacy decision, Standard Contractual Clauses, or another lawful transfer mechanism.

We keep personal data only as long as needed for the purpose for which it was collected, including legal, accounting, tax, reporting, and dispute-resolution requirements.

Our current retention approach is:

Subject to applicable law, you may have the right to:

• —Request access to personal data we hold about you.
• —Ask us to correct inaccurate or incomplete data.
• —Request deletion of data in certain circumstances.
• —Ask us to restrict processing in certain circumstances.
• —Object to processing based on legitimate interests, including direct marketing.
• —Withdraw consent at any time where consent is the basis for processing.
• —Request data portability where applicable.
• —Complain to a supervisory authority.

To exercise your rights, email privacy@e-yay.com. We may ask for information to verify your identity before responding.

If you are in Malta, you may complain to the Information and Data Protection Commissioner (IDPC). Details are available at idpc.org.mt.

Our website, consulting services, and marketing are not directed to people under 18. We do not knowingly collect personal data from anyone under 18. If you believe that a child has provided us with personal data, contact privacy@e-yay.com so we can take appropriate steps.

We use reasonable technical and organisational measures intended to protect personal data. No transmission or storage method is completely secure, so please avoid sending highly sensitive information through general public forms or unencrypted email unless a secure process has been agreed.

Our website may link to third-party sites or services. Their privacy practices are governed by their own policies. We are not responsible for third-party content or privacy practices.

We may update this Privacy Policy from time to time. We will publish the revised version on e-yay.com and update the effective date when material changes are made.

For privacy questions, requests, or concerns, contact:

Prefer a general chat? Use the contact page and we'll point you to the right person.